Why Isn’t Word-of-Mouth Enough?
Many small business owners rely heavily, if not solely, on word-of-mouth advertising. Often, this is because many feel they lack the knowledge and time to execute a marketing plan. Yes, word-of-mouth is free and effective, but in order to make it work, you have to constantly remind people to promote your company, and even then […]
Learn How to Increase Sales in 12 Minutes
Want to close more business and for higher amounts? This is one of the best primers on selling, I’ve seen in a long time. Great techniques simply explained in less than 12 minutes.
One Easy Way to Get a Repeat Customer – Guaranteed!
Ask. It really is that simple, yet surprisingly few businesses take the time to ask their customers to come back either during their first visit or later after they’ve left. Asking for a repeat visit is simple and there are a variety of ways to ask including: Providing a return visit coupon Posting on Facebook […]
Why All Customers Are Not Created Equal?
When planning your marketing strategy, it helps to have a primary goal that you want to accomplish. For most businesses this primary goal is typically “more customers”. However, this may be a misdirected or incomplete strategy. For example, some customers: Spend more than others Are easier to service Generate more repeat business Generate more referrals […]